Expert InsightsFundamental articles and podcasts for building brilliant brands Explore our library Featured Article8 Mistakes to Avoid When Naming Your Business Read Me Featured PodcastEpisode 003: The 4 ‘C’s of Brilliant Branding Listen Categories Agriculture Brand Development Brand Positioning Brand Strategy Branding Articles Company Naming Company Rebranding Credit Unions Education Finance Food & Beverage Franchise Franchise Industrial Lifestyle & Fitness M&As Medical Most Popular Naming Strategies Non-Profit Other Podcasts Professional Services Real Estate Tech When is it Time to Hire a Company Naming Firm? By Phil Davis Brand Development, Branding Articles, Company Naming, Naming Strategies Is Your Company Having an Identity Crisis? By Phil Davis Branding Articles The Pitfalls of Using a Family Name for Your Business Name By Phil Davis Branding Articles Naming Your Consulting Company – Four Key Questions By Phil Davis Branding Articles Harvesting Vs. Hunting — Which Company Branding Strategy Works Best? By Phil Davis Branding Articles The Best (And Worst) Company Names of All Time By Phil Davis Branding Articles 12 Steps to Overcoming Brand Dilution By Phil Davis Branding Articles Using Alliteration to Create a Cool Company Name By Phil Davis Branding Articles, Company Naming, Naming Strategies The Number One Tagline Mistake By Phil Davis Branding Articles Claricent – The Bright Way to Name a Consulting Company By Phil Davis Branding Articles « Previous 1 … 5 6 7
