Naming a new company can be a challenge. Here are five key points to help get it right. Every startup faces a common dilemma — what to call their budding new venture. It seems like…
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The difference between naming a company and branding a company is the difference between sharing a simple hello vs. sharing a great conversation.…
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Changing your company name requires careful consideration and planning to achieve a successful outcome.…
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The right strategy makes all the difference As companies grow, product lines expand and market conditions change, business owners often find themselves with a company brand image that no longer reflects who they are or…
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One of the "stickiest" of all company branding techniques is rhyming. From Stub Hub to Piggly Wiggly, here's a list of creative (and memorable) businesses that have used rhyming in their name, to establish and…
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The start of most business introductions begins with the mention of the company name. So just how important is this little piece of verbal real estate? Is a better company name worth re-printing all the…
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How small start ups make big gains in a short time We’ve all witnessed it – the seemingly overnight success of some start ups that begs the question “what am I doing wrong here?” Is…
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Trying to name a company is no simple task. But with the right budget, expert help is available.…
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4 Strategies for Company Naming Success Corporation names form the cornerstone of a company’s brand strategy. They set the mood, tone, and personality of the organization. Typically the corporate name serves a more background, or supportive…
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Knowing what position your company occupies in your industry will help differentiate your from your competitors…
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