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Monthly Archives: February 2012

AmbleCare

Posted on by jennelle

The word “Amble” means “A walk at a slow, relaxed pace, esp. for pleasure.” By combining the notion of relaxed, enjoyable walking, with the health/medical connotations of “Care” you have a unique, and “ownable” brand name. The “Am” is the same prefix as “America” and starts high in the alphabet. It also provides the sound…

Astaire

Posted on by Ashley

Astaire is a veiled reference to Fred Astaire, the famous dancer, who floated on his feet and made graceful movement look easy. This is a “hidden meaning” name with some back story to it… along the lines of Einstein Bagels. The name also begins with an “A” which is good for directory listings. AstaireClinic.com On…

GentlePace

Posted on by Ashley

Gentle Pace is a key attribute name which highlights and underscores your ability to work with patients in a relaxed, non-threatening environment. And the word “pace” speaks to walking, keeping pace, moving forward, making advancements, etc. You could reassure clients by talking about next steps, or a step-by-step process. It doesn’t sound hurried or rushed.…

StepBright

Posted on by Ashley

StepBright is a descriptive hybrid name, much like JetBlue, CarMax, EnergyStar and Home Depot. As such, it contains an industry suggestive word (Step) and an evocative word (Bright.) Bright allows you to position the brand as being smart, intelligent, insightful, brilliant, etc. The word “bright” also contains the morpheme “right” as in correct. StepBright.com On…

Pedestal

Posted on by Ashley

Pedestal works on a number of levels. First, it’s a foundation, platform and footing. It also has the “ped” of pedestrian. And a pedestal is something that is looked up to… something held up in high regard. The word also has the slight sound/feel of “pedal,” another word associated with feet and ankles. There is…

Archwell

Posted on by Ashley

Archwell is a prestigious sounding brand name composed of only two syllables and an eight letter, four by four construction. “Arch” can allude to the arch of a foot, but utilising the metaphor of a structural arch gives this brand name a feeling of strength, support and stability. “Well” softens the brand name while implying…

SoleFocus

Posted on by Ashley

This name provides you with a double entendre, one of commitment and focus, and one of being specialized in all things feet. This name communicates both a lighter feel, (with it’s play on words) while still communicating your skill and expertise. As an adjective, “sole” means “One and only: ‘my sole aim’.” As a noun,…

MarchFirst

Posted on by Ashley

MarchFirst is both a name and a mandate… to feel better, rise up and go forward. It’s an affirmative name that sounds strong and credible. It’s also familiar sounding, in that it’s a date. The word March also contains the word morpheme “arch” in it, which speaks to the industry. Alternatives include MarchOne or ArchOne.…

Cadence

Posted on by Ashley

Cadence is both a word, meaning “the flow or rhythm of events,” as well as being a musical term. The word also sounds elegant and refined. This type of name would allow you to talk about balance, being in step, moving forward, in rhythm with your health care needs, etc. CadenceClinic.com On a preliminary USPTO…

SteppingPath

Posted on by Ashley

This phrase-type name creates a wonderful mental image of your services… a garden-like stepping path that leads the way to better health and improved outcomes. The word “step” also provides a sense of sequence, an order to what you do, a “step-by-step” process in treating and caring for your patients. The logo conveys a gentle…