Archive for October 2010

Owning a Business is not the Same as Building a Brand

Owning a Business is not the Same as Building a Brand Published October 18, 2010 Phillip Davis President/CEOTungsten Branding Brilliant Branding I’ve had the good fortune to speak to a number of business groups for the past several months on the subject of “Brilliant Branding.” From all the interactions, I gleaned an important insight… Branding is…

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